tag:blogger.com,1999:blog-2653305789535496384.post1863556062230540887..comments2024-02-19T00:19:54.560-08:00Comments on Vijana FM: Media Relations 101 - Getting media coverageVijana FM (admin)http://www.blogger.com/profile/03776012696907867956noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-2653305789535496384.post-45901505550111383122010-06-02T10:46:22.208-07:002010-06-02T10:46:22.208-07:00Hi all,
Thank you for all of the comments! I appr...Hi all,<br /><br />Thank you for all of the comments! I appreciate the response.<br /><br />@Anonymous1 - Good question! Think of it this way: PR (public relations) professionals make a reporter's job EASIER. How? By bringing them stories they otherwise might miss. A reporter for any outlet probably has a LOT going on and already has stories to cover that have been assigned to them by the editor, and naturally no one person could get access to every story out there. <br /><br />Ultimately, it is also up to the reporter and/or news outlet to cover your story. They can choose not to cover it. If the reporter likes what you have given him/her, they may ask you to contact them again in the future with any leads. There shouldn't be any bribery or any payment made to the reporter for covering the story. Ultimately it should be win-win: you, the PR person, gets your story in the paper and the reporter received a story without having to do all of the tedious research.<br /><br />Be sure to provide the reporter with anything you may have that can help the story - audio, visual, press releases, quotes, etc. <br /><br />Best,<br />StephanieStephaniehttps://www.blogger.com/profile/00077482376532544793noreply@blogger.comtag:blogger.com,1999:blog-2653305789535496384.post-6460319612322600192010-06-01T15:54:31.620-07:002010-06-01T15:54:31.620-07:00Nice article.
Re: TZ media, there is something w...Nice article. <br /><br />Re: TZ media, there is something which bugs me a lot! Most media outlets seem to be reporting same stuff. It's like their focus is to "break" the news FIRST, period. And the blogs are joining in...Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2653305789535496384.post-88941409032022971252010-06-01T05:28:57.068-07:002010-06-01T05:28:57.068-07:00This is interesting stuff - thanks for posting, St...This is interesting stuff - thanks for posting, Stephanie!<br /><br />I would agree with @Anon1 above - I think reporters are given incentives, but I also think that the overall mission of the media house they represent matters tremendously.<br /><br />If the overall goal of the media house is to, for instance, be the first one to cover ANY story in a given region, then that might affect the quality. On the other hand, if the media house has a specific, perhaps idealist goal, such as covering issues relating to marginalized women in East Africa, then their quality may also be affected by this (ie: instead of covering anything and everything, they look for specific instances or examples).<br /><br />Looking forward to more articles on Media Relations!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2653305789535496384.post-88133334088615462482010-06-01T01:32:30.394-07:002010-06-01T01:32:30.394-07:00I might sound näive, but are reporters normally pa...I might sound näive, but are reporters normally paid/given any incentives to lure them to cover one's project?Anonymousnoreply@blogger.com